Santa Dave of #thesantaconnection at Winterfair, Hartford, Connecticut

Before I did my first book event last year, I Googled “what do I need for a book event?” and found a very helpful list. This year, as I participated in quite a few holiday markets and book events, I discovered that the very helpful list was incomplete.

For purposes of this post, I’m assuming that you don’t want to spend a fortune and that you’re going to be singularly responsible for transporting everything to and from the event. (If you have buckets of money to devote to your event and/or a spouse or significant other who’s willing to haul your stuff around, good for you.)

Based on my experience, here’s what you need for a simple event or holiday market, in no particular order: